Current Focus
2026 — Present
Huspy · Dubai, UAE
Property Consultant
Community specialist for The Greens & The Views — advising owners, landlords and investors on sales, leasing and portfolio decisions. Every valuation is built on DLD transaction data and building-level comparative analysis: closed prices, not portal asking prices. Mortgage structuring through Huspy completes the picture — pricing to financing in one conversation.
The Greens & The ViewsSales & LeasingCMA · DLD DataMortgage Advisory
Category Leadership
Jul 2023 — 2026
Arete Retail Consultancy · UAE
Retail Operations Consultant
Floor-operations and client-journey advisory for luxury and ultra-premium retail. Redesigned the end-to-end customer journey and delivered a team-elevation programme for Azza Fahmy, one of Egypt's most prestigious jewellery houses; built a bespoke clienteling programme for Kojak Studio; and led talent assessment for the Emax Apple shop-in-shop UAE launch.
UHNWI ClientelingService DesignTalent AdvisoryLuxury Operations
Apr 2018 — Jun 2023
Apple · Yas Mall, Abu Dhabi & BKC Mumbai
Technical Specialist → Lead Genius & Global NSO Mentor
Five-year progressive career across five distinct roles, capped by a hand-selected assignment onboarding Apple's flagship India store.
Lead Genius · Senior Technical Support Lead
Nov 2021 – Jun 2023- Owned Service Inventory auditing and Repair Room stock control against Apple's tracking system.
- Translated store-wide KPIs (NPS, CSAT, repeat-repair rate) into category-specific team targets.
- Built a culture of accountability, earning the highest Employee Engagement Score in EMEA and record team NPS.
- Hand-selected as Global NSO Support Mentor for Apple's historic India flagship at BKC Mumbai (Apr 2023) — onboarding 20+ inaugural team members.
Genius · Senior Technical Executive
Aug 2020 – Oct 2021- Mentored 8 new team members across the full product and service portfolio.
- Sustained a same-unit repair rate above 95%, reducing client downtime.
Business Pro · Senior Business Account Manager
Jun 2019 – Aug 2020- Generated a record $1M in Q1 revenue supporting a major product launch.
- Built and managed a 120-client CRM portfolio to a 75% retention rate against a 65% market average.
Technical Expert
Oct 2018 – Jun 2019- Delivered an 80% CSAT score, 10 points above the market average, through first-contact resolution.
Technical Specialist
Apr 2018 – Oct 2018- Ranked #1 for clients assisted across two consecutive quarters.
ACMT · ACiT · ACSPCRM · 120 AccountsNSO · Mumbai 2023EMEA #1 Engagement
Jan 2013 — Apr 2018
Marks & Spencer · Al-Futtaim Group, Abu Dhabi
Deputy Store Manager
Led a full fashion and beauty floor — Menswear, Womenswear and Beauty — with end-to-end ownership of Beauty. Won the Highest Selling Menswear Award, Abu Dhabi region, for two consecutive years, driven by ready-to-wear and tailoring expertise. Achieved 0.3% stock shrinkage across a 45,000 sq ft store, sustained mystery-shopper scores above 90%, and won Best Visual Merchandising Store in the UAE. Exceeded sales targets by 12% for three consecutive years, leading a 32-person team.
32-Person Team2× Menswear Award0.3% Shrinkage+12% YoY × 3
Dec 2010 — Dec 2012
Marks & Spencer · Al-Futtaim Group, Cairo
Department Manager
Managed Menswear and Womenswear operations, leading 10+ sales associates and maintaining commercial floor and visual-merchandising standards. Delivered structured onboarding for new store managers and supervisors across new locations.
Menswear & WomenswearTeam OnboardingVisual Merchandising
For rent